Announcing AWST International

Announcing AWST International

 The team here at has some very exciting news that we can’t wait to share with you– we are now the official website of AWST International! While you may have seen some AWST products on our website before, now you can expect an expanded product line, increased stock, and the same equestrian motif you’ve grown to love. 

AWST International was started by experienced Western rider Jeannie Macone. Jeannie built and developed the brand from the ground up for over 26 years, creating a dedicated fan base and prioritizing high-quality products designed with equestrians in mind. While Jeannie has turned the business aspects of AWST International over to JPC Equestrian– AWST fans don’t need to worry. The AWST design team will still maintain and grow the creative aspects of the brand, so you can expect the same styles you’ve grown to love. 

New Products Coming Soon!

AWST has been committed to designing high-quality equestrian-themed jewelry and gifts since its conception. Now, the brand will be expanding with exciting new products and more for you to love. 

Take a look at our new collection of AWST cosmetic bags that were just added to the website. These beautifully-patterned cosmetic bags are fully-lined for easy, convenient cleaning. Available in two different sizes, medium and large, you’ll be able to choose the perfect size to fit all of your makeup, brushes, and more. 

Available patterns include beautiful repeating montages of a  horse and rider pair jumping over fences in full show regalia;  toile-inspired scenes of two horses among trees; a  Western-theme featuring a bucking bronc, a barrel racer, and a calf roper; with many more to come. Keep it traditional with  snaffle bits on a plaid background, or try something unique, like this  bridles ‘n' things pattern.  

On the Go and At Home

AWST International Kitchen towels

Show off your equestrian style whether you’re at home or on the go. Whether you’re headed to a horse show or a work event, AWST International’s line of horse-themed tumblers will fit right in. The  Stainless Steel Tumbler with Fancy Horse Head motif is perfect for your favorite iced coffee or hot tea. Available in a bright teal or vibrant rose color, this tumbler is double-wall vacuum-insulated to keep your drink hot or cold all day long. Whether it’s an espresso type of day or just a coffee type of day, this stainless steel and clear plastic lid combination is durable enough to handle whatever life throws at you. 

Heading to the beach? This  AWST wine tumbler will be your perfect companion. Featuring the gorgeous “Lila” horse head on a wood-patterned background, this tumbler is BPA-free and keeps your beverage at the perfect temperature no matter what you are drinking. As a stemless wine tumbler, it’s easy to carry and tip-resistant. 

Or, if you’re hosting a party at your home, get ready with a set of AWST International kitchen towels. These flour sack kitchen towels are made with 100 percent cotton and feature a variety of fun equestrian prints. Available in toile, vintage horse head, horseshoe motifs, and more, you have a variety of options to choose from that are sure to match your personal equestrian style. 

For the Fashionable Equestrian

fashionable equestrian style with AWST International

If you choose your outfits with care and are always on the cutting-edge of the latest fashion trends, then you need to take a look at AWST International’s collection of equestrian-themed clothing and jewelry. 

AWST has created beautiful  pashminas, made of a combination of silk and pashmina, which is a variant of cashmere. This soft fabric provides the base for our reversible bit pattern, featuring o-ring, snaffle, and D-ring bits. Each side features a light and dark shade of the color of your choosing. A pashmina is the perfect addition to your outfit. Wrap it around yourself when it gets cold, or loop it around your neck like a beautiful scarf to keep your hands free. 

If pashminas aren’t your cup of tea, check out AWST International’s collection of fine  equestrian jewelry. Whether you’re looking for delicate sterling silver earrings or your new favorite necklace, AWST’s jewelry collection is sure to have something for you. 

For example, take a look at the  Horse Head & Heart Necklace. This design features an elegant curving horse head that flows into the outline of a heart. And, it’s rhodium-plated, so it will never need polishing and will always retain its beautiful shine.

Embrace the Matchy-Matchy Style

AWST International Blue toile bag and clutch

Do you rock the matchy-matchy look at the barn? Do you have a matching set of saddle pads, boots, and an ear bonnet for your horse? Now, thanks to AWST International’s line of products, you can bring the matchy-matchy vibe to any outfit. 

For example, with AWST’s toile pattern, you can match your clutch wallet, cosmetic pouch, and tote bag. The  Lila Tote Bag is available in a creamy beige color with a fully-lined black interior. The 20-inch shoulder straps feature a tassel, which can be removed based on your fashion preferences.  

Keep your  Lila Blue Clutch Wallet inside your tote bag. The light blue and creamy beige will pair beautifully together, while the matching pattern will create a polished look. Complete the ensemble and take your cosmetics on the go with the  Blue Toile Cosmetic Pouch

Shop AWST International on

We’re so excited that now you can shop on for all of your AWST International products! Keep an eye on our homepage to stay up-to-date on the release of new products, designs, and to see what’s in stock. 

Click this link to shop all of our AWST International products right now.

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